Have you ever read a book that you are still super excited about it long after you have read it? Mine is Thinking, Fast and Slow by Daniel Kahneman. I read the book almost 5 years ago and it remains to be one of my favorite books. I have given at least 3 copies of the book to friends and I have recommended it countless of times.
I am not alone in loving this book. Thinking, Fast and Slow was on the New York Time’s bestseller list for several weeks. It has also earned its place as one of the most recommended books on several must-read lists.
Daniel Kahneman is is Eugen Higgins Professor of Psychology Emeritus at Princeton’s Woodrow Wilson School of Public and International Affairs. He received the 2002 Nobel Prize in Economic Sciences for his pioneering work with Amos Tversky on decision making. Daniel Kahneman is not an Economist but has been credited for his work related to behavioral economics.
Thinking, Fast and Slow literally talks about how we have to brain systems – system 1 is the fast brain and system 2 is the slow brain. The fast brain is what we use to act instinctively or use our gut feeling. It is fast and can be emotional. The slow brain is what we use to act more deliberately and more logical. Fast and slow are not a judgment as to which one is better.
There would be plenty of aha moments while reading the book especially relatable are examples given. At that time I was reading the book I was working in the financial industry. I literally wanted to send a copy of the book to our CEO but I chickened out.